is Alycia Rainaud, a French Graphic Designer and Digital Artist based in Montréal, Canada.

Profile picture of Alicia Rainaud

Alycia's highly saturated abstract aesthetic finds its inspiration in Jungian therapy, color therapy, and meditation. Her work aims to explore the complexity of emotions through creative introspection as a path to increase emotional intelligence and mental health sensitivity. She created Maalavidaa in 2016 as both a persona and an artistic mindset, while graduating in June 2018 with a Master Degree in Graphic Design and a thesis dealing with the importance of Psychology in Design. Ever since, Alycia has been working as an independent creative director while mainly focusing on putting mental-health and wellness at the forefront of her practice, defining herself as a designer of emotions. With this aim as a work thread, she founded Heal The Deal, Web3’s first emotional support club, a safe space driven by creativity and empathy, as well as a gateway to a new path in Alycia’s visual journey. Represented by LNDMRK


2016 – 2018 Master's Degree in Graphic Design with First Class Honours
at DSAA Lycée Denis Diderot Marseille

(FR) Diplôme Supérieur en Arts Appliqués - Mention Graphisme - Avec Félicitations du Jury

2014 – 2016 Higher Technical Degree in Graphic Design with First Class Honours
at ESDAC Aix-en-Provence

(FR) Brevet de Technicien Supérieur en Design Graphique, Option Imprimé - Major

2011 – 2014 High School Degree in Graphic Design with First Class Honours
at Lycée Don Bosco Nice

(FR) Baccalauréat Professionnel Graphisme Production Imprimée - Mention Très Bien


2021 - Now Founder of Heal The Deal
The Web3 Emotional Support Club

2021 - Now Creative Director 0x Society™

2016 – Now Graphic Designer + Art Director Studio Maalavidaa Inc.

2017 Designer
Cultural Dissemination and Mediation Tools FRAC Paca

2017 CNC Operator and Prototyping Development FabLab Saint-Exupéry

2015 Graphic Designer Cut&Mix

2015 Printing Technician Quadrissimo

2011 - 2014 Prepress Graphic Designer Eurosud Communication

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